NO PRICING GAMES, JUST OUR LOWEST INTERNET PRICE
For us, technology is common sense. We use proprietary software that allows us to search thousands of automotive websites every hour to determine the lowest 10% of prices in the market place for cars like ours - same equipment, same mileage, and same condition. It's called Live Market Pricing.
We then dynamically re-price our cars on our website, as often as daily in some cases, so every Jim Ellis Audi - Marietta pre-owned car is priced at the lowest 10% in the market place... period.